InterVarsity Press has released its first “tweetable†e-book, which has a feature allowing readers to tweet content of the book that is preselected by the publisher. Pull quotes in the text have a single-click “tweet this†button. Each tweet includes the text of the selected pull quote, a link to the book’s page on IVP’s website, the author’s Twitter handle, and a hashtag to prompt discussion. Teach Us To Want by Jen Pollock Michel, the first e-book from IVP with this enhancement, is now available in a variety of formats including mobi (Kindle), epub (Nook, iBooks, etc.) and PDF.
https://www.publishersweekly.com/pw/by-topic/industry-news/religion/article/63247-short-takes-religion-publishing-news-briefs-july-9-2014.html#
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